I am very fortunate and grateful to receive emails every day from readers and blog fans asking me all types of questions which vary in nature.
Some are personal, asking for advice regarding a problem or situation, others are compliments (which make me feel good knowing that what I do is appreciated and liked) and some are more technical, especially Blogging Tips.
Now, I’ve already given advice on How To Get More Blog Post Shares and How To Grow Your Blog Readership
A few persons contacted me and asked the same question which I need to answer and it is the following.
How to get more followers on Social Media?
Instead of sending an individual message to each person, I thought this would be a great blog post idea that many more people would be interested in and likely benefit from.
Now I may not be a blogger with millions of followers but I’ve learned quite a few things in ALL the years that I have been blogging. Let me be completely honest and say that the road has not always been easy as there has been a lot of trial and error, but so far so good…I think!
What I am about to share with you is from my personal experience. It is very different from person to person but I believe it is valuable information and lessons learned!
Here are my Top 10 tips on How To Get More Followers On Social Media
- Produce Quality Content
Again this is not something new and you may have read or seen it in many sites. Producing quality content will get the attention of a lot of people. Now you don’t have to write in order to win an award, appear in an online magazine or top travel site, if you are then well good for you!
I have tried many different types of writing styles through the years. Some have worked while others not so much. However I always put my own voice and I am incorporating more my sense of humor into it.
I’ve written very short blog posts containing around 250 words with photos all the way to 3000+ word blog posts such as my Zip lining adventure in Costa Rica.
You may or may not know this but I am a writer and can write until my fingers hurt. Well that is when the creative side that takes over 🙂 Therefore I’ve had to limit myself not to be long-winded or write a mini-book because as you know attention span on the internet is really short.
As long as you have fun writing for your readers, entertain and educate them, that is all that truly matters.
Some people write first for the search engines first (SEO which is a whole other topic) in order to appear in the top Google results. Good for them but it feels like a bit robotic or forced. For me it means that if it flows, then it’s just fine.
As you know I am a photographer too, so I add as many photos as I can to accompany the text and sometimes I think I include quite a lot which can make me think if I should add watermarks or just leave them as they are.
Overall, I just say write from the heart and do it because you have fun and are passionate about your subject. If not, people will know and notice it.
You can start working more on that. You will notice that your readership will start increasing.
- Be yourself, everyone else is taken
That is another true statement! Don’t try to imitate someone else; you are special, unique, one of a kind. Incorporate that into your writing, social interactions and just be you.
It takes a lot of energy to imitate another person and frankly, a waste of time and some will take that into account.
Be real, honest, reliable and trustworthy. That alone will speak volumes for you!
- Add personality to your updates
I know that you have to keep your accounts “clean” and be well-behaved because you never know who might be reading your updates.
Adding personality to your updates has a lot to do with what I said above in point number 2.
You can almost imagine what it would be like to meet you in person. At least I speak my mind and WYSIWYG (What you see is what you get). I do add humor and give my two cents except that you don’t hear my laughter.
People will be drawn to you and will remember you. Trust me on that one. I had been speaking with a few people on a regular basis and I had the wonderful opportunity to meet some of those individuals in person at conferences and events! It was better than I ever imagined.
Just be you! Being different is great 🙂
- Always be honest, people have instincts and they will pick up on that
Honesty is the best policy correct? It applies both in real life and online. We have a 6th sense and we know who is honest, has good intentions, manners and who is not after something they want or need.
There have been some people only talking to me in order to get information or used me literally. Some have contacted me only when it’s convenient for them or leave thoughtless comments so that I notice them. Like seriously?
Fortunately I have been wise enough to detect that and distanced myself from them. It has to be a two-way street. If not, just move on!
- Never compare yourself with others
This is something that I find truly important as you start in the community. It is very easy to be overwhelmed or get discouraged very easily because you are at the bottom right where we all started!
Some may think: “How in the world am I going to get to where X is?” or “how can I get there faster? Is there a shortcut?”
Well let me tell you that there is no magic recipe for that…from what I know.
One thing I can advise you to do is simply to be PATIENT! As the old adage goes: “Time makes things happen” and trust me it really does.
Plan your week, month and year in advance if you can, stick to it and work every single day because if you’re in it, you have to dedicate a lot more time than you thought you would. Remember why you started? Well, this is a true passion which will be the fuel necessary to propel you forward.
Sometimes you may think you are sacrificing quite a few important things but in the long run it will all be worthwhile and very necessary.
- Don’t stress about numbers
This is a biggie and most important aspect of blogging don’t you agree?
Numbers is what most people are after because obviously they do speak loud and clear but they do not make or break you.
Both of the persons who wrote me (and I thank them for inspiring me to write this) were asking precisely how I managed to get such a large number of followers on Twitter.
Now let me tell you the story behind it. Back in 2009, when I started being more involved in Social Media, a group of female entrepreneurs, Women 2.0, kept talking about how great it was and we were all invited to follow each other.
Back then I had been using Facebook because my old classmates, friends were looking for me, did find me and pulled me in. So I decided to join a few professional groups and they raved about Twitter. So I joined in and didn’t even know how it worked. I started following those brilliant minds and from then on, it just kept growing! Obviously I changed to my love, my passion which is travel and as they say the rest is history!
Now my Facebook travel page does not have the same amount of followers as Twitter which is ok, I do not force anyone to like the page or continuously have pop ups on my blog to drive them nuts! All is fine with me. I’d rather have a small group and know those who are genuinely interested in what I do and share!
There is one platform that I sincerely wish I had put more time, effort and focus on and that is Pinterest.
Had I known it is a complete game changer that brings back FREE traffic to your blog or website on a daily basis, I would have made it my top priority. Oh well, lesson learned!
Now I am very grateful and truly happy that my social media following is always on the rise but I really do not stress about it. Carpe Diem. I simply let things run their natural course and make some time everyday to be active on the ones that produce better results!
This leads me to my next point.
- NEVER EVER buy followers
This is something that I find appalling and disturbing. I discovered that some people or so called influencers (and I will not name names) have unbelievable numbers and mind you we started at almost the same time. It’s more than obvious that they have done something to make those numbers grow overnight!
Having 50 000 followers on Instagram while they find time to like my photos? How is that even possible? How about paying people to view your blog every month so that the numbers are enough to impress startups, companies or PR or Tourism Boards? Oh my gee!
What about Facebook likes that I see are mostly from the same country? Oh and the ads popping everywhere? It sure gives you something to think about right?
I just don’t approve of any of these but if those people think it’s fine, no harm done, well ok.
Having an engaged audience, whom you know (like their passions, dreams, name of their family members, birthdays, where they live, what kind of coffee they like, where they are going next and asking them how they are of if they need help) means more to me than anything else.
Knowing that if I created a difference, gave them a piece of advice or if I inspired, educated or entertained them by making them laugh is just priceless…Really.
- Share other people’s content
Sharing other people’s content because you really like what they do, write and the way they put it is the best way to build relationships online.
I made a list of the people I regularly read and share their latest post or if something catches my eye and believe it has a lot of value that you may like, then by all means I will distribute it without anyone twisting my arm or telling me I will be asked to leave a group if I don’t.
Also I don’t like it when people retweet if you mention them. Serial retweeters should be banned, simple. It’s like if I write a message and I re tweet it or share it again? What’s the point?
If two persons support each other it’s great to continue, however some people are only one-sided and never share any of your posts. I suggest you to stop and give others a chance. Those are my two cents.
- Always respond to your readers, good or not
It goes without saying that your readers are the blog or site’s lifeline, the reason why you do what you do.
Answer them whether it is by replying to their tweet, comment, email, whichever way, simply do it.
They take time of their schedule to come visit and read what you’ve got to offer and the very least they deserve is a response.
As of lately I’m getting a lot of automatic responses from some of the bloggers & writers I’ve been following for years and some never respond which makes me feel like a number and unimportant. It’s very sad that it has become very impersonal and robotic.
Great for them that they are now superstars in their own right but you know humility goes a LONG way.
Ah I’m forgetting my critics or haters.
Yes, believe it or not, the more you grow the more some confused or lost fans, as I call them, come out of nowhere and try to put you down with their cruel words or remarks. Oh I have already a couple of negative persons contact me or sent comments directly and trust me it did hurt at first and wonder what I had done or said to them in the first place!
One travel blogger was so arrogant and made me feel like I didn’t even belong to be in the same room with her, wow. That was quite shocking but its OK; I don’t care if we are not in the same social and economic circles.
Life is a boomerang and whatever you give out will always come back 10 times.
My advice is simple; never forget who was there from the beginning and who believed in you. ALWAYS be kind, nice and helpful!
- Be grateful and always say thank you
As I just said above, remember those persons who were there to support you right from the very beginning, through the good days and others not so good!
I can personally attest that there are still many awesome people who will be looking out for you, help you when you need them and even become some of your best friends in real life. They are like unexpected but very welcome blessings 🙂
It may feel as if everyone is fiercely competing against each other and in reality it is. One will do better, have more, get more opportunities while you are going at a snail pace and may want to throw in the towel.
Well, I am here to tell you what I’ve learned. The only person you have to compete against is you!
We are always evolving and with time you will see that you are the one who decides to change, improve, become disciplined and just be a better version of yourself!
Oh how things and times change and quite honestly, I prefer what I do now than when I started back in 2011.
I forgot to tell you to always keep learning. Things change incredibly fast and one must stay up to date with all that is happening in the technological world and you know it.
There lots of amazing sites that I’ve subscribed to like
Social Media Examiner
and so many others. Attend as many free webinars online as you can, download free PDFs loaded with tons of useful and priceless information. There are endless resources and best of all? They are absolutely FREE, so take full advantage of that.
So there you have my Top 10 Tips on How to get more Followers on Social Media
Now let’s hear/read what you think!
Do you agree with all or any of the points?
Did I miss something?
What else should I add?
Let us know in the comments below
Until next time, hasta luego!
Tashi Delek, All the best,
17 thoughts on “Reader’s Q & A: How To Get More Followers on Social Media”
I love this advice. Thank you! Let’s connect on social media！ I’m @rookienotes on Twitter
Glad you liked it & hope you find it helpful 🙂
So many useful tips here Karla that I could take away from reading this – also very reassuring to hear you say not to compare ourselves to others and worry too much about numbers as I frequently find myself doing both but I love blogging and writing so that will always be my biggest driving force 🙂
I’m happy you find them quite useful Shika.
As I said they are the result of my years in the community and did I learn things!
It is easy to fret or stress over numbers and want to compare your work against other people.
Ah you’re making me think, I forgot to add that some people hire others to write their stuff, so that way they have fresh content more often and is optimized (a.k.a word stuffing) so that engines catch them and bring it to the top. Oh well that is another story…
Just keep writing in your own way and the right people will come to see you don’t worry.
All the best!
Nice post, Karla. My new tagline is that my cruising expertise is a constant whether I have one or one million followers. Yet, I am still sucked into the numbers game and always welcome new followers! Always get a thrill when I meet some of my followers in person.
Thank you Theresa.
I’m glad you liked the post and all the information I provided which is based on what I’ve experienced all these years!
As you say, it does not matter if it’s one or one million. Your readers are your top priority and writing intelligent, funny, educational, informative and useful information will make them come back time and time again.
I understand that you are also concerned about the numbers and we are all idealizing or dreaming of a nice round amount but you know it takes time! Now some prefer to cut to the chase and buy packages to inflate numbers but what good does it do?
Do they know their reader’s dreams, day positions. What are the names of their siblings or a funny story that happened to them that you can relate to (or laugh about).
The point of building a community is to get to know you your readers, followers (and later on raving fans) and help each other along the way!
Yes I totally agree that it is so great meeting some of them in person and I am very fortunate to have met you 😉
Remember that day we went to have Thai for lunch and walked all the way to the MTCC during TBEX?
Those are memories that stay on your mind…forever!
Hope our paths cross again.
Happy Travels and keep up the great work!
P.S: I learned a lot thanks to you and all the other fab journalists 😉
And coming from traditional print media, I also learned a lot from you. Sharing is what it’s all about and having a personal connection is great. Speaking the same language is good as well.
That Thai food was excellent.
That is nice to know Theresa!
I firmly believe that everything happens for a reason and if we were meant to meet at that time and place it was to help each other on this road of life 🙂
I am here for you always, please remember that. You can always email me, love getting long mails and it gives me great ideas for blog posts!
Now that I am reading Thai food I am suddenly hungry ha ha.
Speak with you soon!
P.S: By the way can you believe I still have not yet been on a cruise? I have to try it one day…soon 🙂
Pingback: Reader’s Q & A: How to get more followers on Twitter | Traveller Soul
Thanks for your tips and advice on getting more followers. I’ve just been doing a Google search for the question of more Facebook followers. I’m doing well on Twiiter, 783, Google+ 71 is ok, but Facebook is 31, not good! I’ll try and put your advice to use today.
You’re welcome. Don’t be discouraged about the numbers. It will all get better with time. However one thing I strongly suggest is to focus your time and energy on creating great content. That will speak loud and people will come to your site and follow you. That I can guarantee. Best of luck!
Pingback: Reader’s Q & A: How do I grow my readership | Traveller Soul
This is great, Karla. At the beginning of my blogging adventure I struggled gaining followers. Back then I was blogging just about my life and I wasn’t very constant. I was also learning to speak and write in english, so it was hard for me to interact with others bloggers. Everything changed when I found a community where I felt accepted. We help each other which is great. Great tips!
Thank you Elba! Glad you liked reading it 🙂
Yes it is very hard at first but you have to press forward, write great content even if the audience is of one (yourself) but do not despair, the right people will come and they will turn out to be your biggest supporters!
Knowing why you are blogging is also important. Is it to help, motivate, inspire?
I too wrote as if it was a diary to keep my family and friends updated but changed it to useful, funny, entertaining and educating posts about my adventures all over the place 🙂 Glad I did that!
Blogging in a different language is an extra challenge but well worth it.
Another piece of advice I would give you or anyone is to diversify. Do not focus on one group of people only, go outside of your circles…read or follow bloggers from otherniches. You will be surprised at how much you will learn from them!
Try it and let me know how it goes!
Mucha suerte y gracias por visitarme. K
I love this post! I can feel your positive approach to sharing what you know and I very much appreciate that. I needed to read this as we start a new month. I’m going to stop chasing stats and just write good content to the best of my ability. Thanks!
Thank you Linda!
I am glad you find it useful!
I wrote from my own experience and thanks to the 4 years of blogging. A lot of trial and error but I am always learning or looking to learn something every day. It helps improve my writing and technical skills as well.
Yes, don’t stress too much about the numbers and focus on writing high quality content. That alone will draw the attention of visitors and they will come back time and time again because what you say, or write, does matter and helps!
Best of luck.
So happy you found it useful!
Focus on writing quality content, maybe twice a week then promote to all SoMe channels, comment on blogs and keep up at it.
Great things take time so be patient!
Good luck 😉